Case Studies

Marketing Production Solution

QR Codes

Who: ASAP Salespeople

What: QR Code printed on the back of sales rep’s card. A QR code is scanned by a smartphone camera (need to download an app) and takes a visitor to a mobile website. A sales rep has set up their card so that their contact information is shown, and can be downloaded to a contact management application or shared with someone else. We have links to our Facebook and LinkedIn pages.

Why: The QR code is a tool that helps integrate a print to mobile technology. This can be a helpful tool in closing the gaps between different medias. It helps the reader connect more completely with the message.